This service educates North Carolina residents on maternal and child information. It does so through public education/information campaigns. It provides information about:
-Preventing birth defects by encouraging women to consume folic acid before pregnancy
-Preventing teen pregnancy
-Family planning
-Preparing for a healthy pregnancy; prenatal care
-Infant care and appropriate parenting skills
Contracts currently with NC Healthy Start Foundation, SHIFT NC and the March of Dimes provide the service.